Filmmakers' Statement

Filmmakers' Statement:

Rather than attempt to show the whole "Breck experience," these ten small stories focus on different aspects of life at Breck.  Some are serious, some are light-hearted, but all are fast-paced, intriguing, and represent the overall mission and values of the school.

The target audience is prospective parents and secondarily prospective students.  Using film gives us the opportunity to provide a virtual visit to the school and to bring it to life in a way that brochures or static web copy cannot.

Each piece creates a point of engagement in the form of a universal question and makes use of a single voice that moves the story through a narrative.  Support footage is used to demonstrate the central theme.

Whether they watch one film or all ten — in any order — website visitors will be educated about Breck, learn more about the main idea, and see and feel the excellence and richness of the Breck experience.

Produced by Rikshaw Films, Minneapolis, and Creative Partner Chelle Stoner.

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